Pest Example : Pestle Analysis In Food Industry In China : A quick breakdown of pest analysis. . Understanding the pest factors in pest analysis. What is pest or pestel analysis? Pest is an acronym for political, economic, social and technological. Click inside to find the examples, templates and how to perform pest is a political, economic, social, technological analysis used to assess the market for a business. Political, economic, social, and technological factors. Pest analysis is a methodology that classifies effects of the environment as political, economic, social, and technological features. The pest analysis is a useful tool for understanding market growth or decline, and as such the position, potential and direction for a business. .pollution targets, doing business as an ethical and sustainable company, carbon footprint targets set by governments (this is a good example where one factor could be classed as political and. Identifying big picture opportuniti